My team and I were given the task to develop a wellness brand from scratch for Ferris State University that works in conjunction with the YOU at College wellness platform.

COVID threw the team for a loop due to transitioning to a fully remote operation on short notice. Finding tools, such as Miro Boards assisted with whiteboard conversations and team collaboration.

The ElevateU brand promotes an uplifting environment for students to focus on their wellness at their own level while encouraging growth and progress at a comfortable pace.